Strike King, a well-known name in the fishing industry, continues to innovate with the expansion of their jerkbait lineup. On June 29, 2023, the company announced the release of the KVD J300 Deep Sinking Jerkbait, enhancing their popular KVD Elite Jerkbait series with new options designed for deeper water fishing.
The KVD Elite Jerkbait line is built for serious tournament anglers, featuring upgraded Mustad Triple Grip hooks paired with premium paint finishes. "I am really excited to bring my KVD Elite Jerkbait series into the 200 and 300 Deep bodies. We spent a lot of time tweaking these colors to make them the best they could be," said Kevin VanDam, a prominent angler with the Major League Fishing Bass Pro Tour. He emphasized the quality and readiness of the new series, adding, "With my signature Mustad Triple Grip Hooks already on the baits, these are tournament winners right out of the package!"
One of the standout features of the new KVD J300 Deep Sinking Jerkbait is its ability to reach depths not achievable by other jerkbaits. VanDam elaborated, "The new KVD J300 Deep Sinking Jerkbait allows you to fish a jerkbait in depths that no other jerkbait can get to. Watch it sink down on your forward-facing sonar until it gets to the depth you desire, then start ripping it back to the boat and watch the fish go crazy."
Career Journey
According to the manufacturer, this jerkbait is weighted to sink at an impressive rate of nearly 0.5-feet per second while maintaining the erratic action that has become synonymous with the KVD 300 Deep Jerkbait. This balance of weight and action is crucial for attracting fish in deeper waters.
Mark Zona, host of Zona’s Awesome Fishing Show and co-host of Bassmaster Live, has also shared his excitement about the new jerkbait. "I’ve spent a lot of time playing with the KVD J300 Deep Sinking Jerkbait and utilizing weights to allow me to fish deeper. We’ve added some weight to the new KVD J300 Deep Sinking Jerkbait without compromising the action of the lure. I can watch it sink right down to fish on my Humminbird LIVE that I could never reach with a jerkbait… until now!" Zona’s experience reflects the innovative depth-reaching capability of the J300, making it an essential tool for serious anglers.
The new jerkbait offerings come at a suggested retail price of $14.99 for the KVD Elite J200 and J300 models, while the KVD J300 Deep Sinking Jerkbait is priced at $11.99. These prices make high-quality, tournament-ready gear more accessible for anglers looking to enhance their fishing experience.
In addition to the new products, Strike King is a part of Rather Outdoors, a global corporation that includes several other well-known brands in the fishing world. With brands like Lew’s, Quantum, and Zebco under its umbrella, Rather Outdoors aims to enhance anglers' success and enjoyment in outdoor pursuits.
As the fishing season continues, Strike King's latest releases serve to equip anglers with the right tools to improve their success on the water. As the fishing community eagerly explores these new jerkbaits, both professional and recreational anglers alike anticipate enhancements to their techniques and successes with the newly expanded Strike King line.
