As the fishing season heats up, enthusiasts are eager to discover the lures that can yield the best catches this year. In 2025, after months of rigorous testing, our bass expert has unveiled the top selections based on hands-on experience and performance.
The journey began at the International Convention of Allied Sportfishing Trades (ICAST) last July, where many new baits were unveiled but not available for purchase until later in the year. This testing phase, which lasted over two months, involved extensive fieldwork where our expert dedicated multiple days a week to fishing during the bass spawning season. "I spent countless hours throwing thousands of casts to determine which lures truly caught the most fish," said Shaye Baker, the bass expert who conducted the testing.
"I spent countless hours throwing thousands of casts to determine which lures truly caught the most fish,"

Among the myriad of new lures that emerged, a select few stood out due to their effectiveness and innovation. Baker remarked, "From my experience, there are usually only a handful to a dozen new baits doing something completely new or are slightly different enough to produce more bites. Those are the baits you want to spend your money on."
The top picks for 2025, as determined by this extensive testing, include:
- **Best Overall:** Gambler Lures Walking Frog - **Best Hard Bait:** SPRO Little John Micro 45 Crankbait - **Most Innovative:** Missile Baits Shredder - Shimano Gravitator 220 SS Glidebait - Rapala PXR Jowler 127 - SPRO Cover Jumper - Rapala Crush City Pig Stick - VMC Redline Series Spinnerbait - Nomad Designs Badlands Swim Jig - Berkley PowerBait Unrigged CullShad Swimbait

Each of these lures was meticulously evaluated in various fishing scenarios. To assess their performance, Baker employed diverse techniques and methods to see how the lures attracted bass under different conditions. "The best way to test baits is to get them out onto the water and answer one simple question: Do these baits catch bass?" Baker explained, emphasizing the importance of real-world performance.
The Gambler Walking Frog emerged as the top overall choice, praised for its versatility and ability to entice bass in various environments. Baker noted that its design is particularly effective during the warmer months when bass are more active on the surface.
Conversely, the SPRO Little John Micro 45 Crankbait distinguished itself as the best hard bait. Its compact size, combined with a realistic swimming action, makes it a must-have for targeting bass in areas with heavy cover. "It's a game-changer for anglers looking to catch finicky bass off-shore or in tight spots," Baker emphasized.
"It's a game-changer for anglers looking to catch finicky bass off-shore or in tight spots,"
In the category of innovation, the Missile Baits Shredder has garnered attention for its unique design and functionality. "This bait is a fresh take on soft plastics, and it’s designed to create a significant disturbance in the water, which draws fish in," Baker stated.
"This bait is a fresh take on soft plastics, and it’s designed to create a significant disturbance in the water, which draws fish in,"
Current Season
Current Season
Current Season
While every angler has different preferences and fishing styles, the chosen lures for 2025 reflect a blend of expert testing and real-world performance. Baker's methods and thorough approach ensure that each recommendation is backed by reliable data and experience. The outcome is a selection of bass lures that can enhance fishing success this season.
With the outdoor season now in full swing, anglers are encouraged to consider adding these top-rated lures to their tackle boxes. The evolving world of bass fishing is filled with exciting new tools, and the right upgrades can lead to more productive outings on the water. As Baker shared, “Finding the right lure can truly transform your fishing experience, making every outing productive and enjoyable.”

