Columbia, SC – Berkley has officially launched the PowerBait MaxScent Flux-Gill, an innovative addition to their fishing tackle lineup. Designed specifically for anglers looking to improve their catch rates, this new soft bait boasts a unique profile inspired by panfish and larger baitfish, making it ideal for a variety of fishing techniques.
Crafted to cater to modern fishing methods, the Flux-Gill is particularly adept at free rigging and neko rigging. The bait’s honeycomb body plays a crucial role in scent dispersion, offering a lifelike swimming action that draws fish in even under challenging conditions. The combination of visual appeal and scent power sets this product apart in the competitive fishing market.
Nathan Ragsdale, Senior Product Manager for Berkley, highlighted the innovation behind the Flux-Gill, stating, "The PowerBait MaxScent Flux-Gill reflects where fisheries and angler tactics are going. It shows fish something totally different—especially on forward-facing sonar—and combines that visual edge with the proven power of MaxScent."
The Flux-Gill comes in two sizes—3.5 and 5.3 inches—ensuring versatility for different fishing scenarios. Its design mimics juvenile bluegill and various common forage species, which is critical for enticing bass and other predatory fish.
"It’s about ensuring bass hold on longer,"
Anglers will appreciate the Flux-Gill’s broad shape and subtle tail movements that promote a slow, horizontal drop, ideal for drawing strikes from fish that might be shy or hesitant. The innovative design provides 53% more surface area for scent dispersion compared to traditional solid body baits, increasing the chances of attracting fish from a farther distance.
Some of the key features of the Berkley PowerBait MaxScent Flux-Gill include: - **Versatile Design:** This unique bait can be utilized in various rigging techniques, such as mid-strolling, free-rigging, and dead sticking. - **Attractive Color Options:** The Flux-Gill will be available in multiple colors, including Smoke Black Blue Gold, Green Pumpkin, and Baby Bass, ensuring that anglers can choose options that best match their local conditions.
Current Season
Current Season
Current Season
The anticipated retail price for the Berkley PowerBait MaxScent Flux-Gill is set at $9.99, making it an accessible choice for those looking to enhance their fishing tackle collection. It's expected to hit stores in October 2025, offering a timely option for anglers gearing up for the fall fishing season.
As the fishing industry continues to evolve, innovations like the Flux-Gill signify Berkley's commitment to equipping anglers with top-of-the-line products. With the emphasis on scent and movement in bait design, users can look forward to a new era of fishing success as they experiment with these advanced features.
The fishing community eagerly awaits the introduction of this bait, which promises to help anglers maximize their time on the water. As competition increases among fishing brands, these advancements could reshape the way enthusiasts approach catching panfish and bass in their favorite lakes and rivers.
